Video Production

New Phase Marketing Intelligence can employ various methods to create video content for our clients’ businesses. Here are some popular approaches:

1. Explainer Videos: Create animated or live-action explainer videos that succinctly explain the client’s products, services, or processes. These videos simplify complex concepts and engage viewers by presenting information in an easy-to-understand and visually appealing manner.
2. Customer Testimonials: Film and produce testimonial videos featuring satisfied customers who share their positive experiences with the client’s products or services. These videos build credibility, trust, and social proof, showcasing real people benefiting from the client’s offerings.
3. Product Demonstrations: Showcase the client’s products in action through demonstration videos. Highlight the features, functionalities, and benefits of the products, providing potential customers with a clear understanding of how the products work and how they can solve their problems.
4. Behind-the-Scenes: Offer a glimpse into the client’s business or production process with behind-the-scenes videos. This type of content humanizes the brand, creates authenticity, and builds a connection with the audience by showcasing the people, culture, or craftsmanship behind the client’s offerings.
5. How-to Videos: Create instructional or tutorial videos that guide viewers on how to use the client’s products or services effectively. These videos provide value to the audience, establish the client as an expert, and encourage engagement and repeat visits.
6. Event Coverage: Capture and document industry events, conferences, or trade shows attended by the client. Produce event coverage videos that highlight key moments, presentations, interviews, and insights from industry experts. These videos position the client as an active participant in the industry and help build brand authority.
7. Social Media Content: Develop short and engaging video content optimized for social media platforms. These videos can include quick tips, behind-the-scenes snippets, user-generated content, or visually captivating clips that grab attention and encourage sharing.
8. Animated Infographics: Create animated infographics to visually present data, statistics, or complex information in a compelling and easily digestible format. These videos combine animation, graphics, and narration to deliver impactful messages and make the content more engaging.
9. Live Videos: Utilize live video streaming platforms like Facebook Live, Instagram Live, or YouTube Live to conduct live Q&A sessions, product launches, interviews, or interactive events. Live videos foster real-time engagement, generate excitement, and create a sense of urgency among viewers.
10. Virtual Reality (VR) or Augmented Reality (AR) Experiences: For more immersive and interactive experiences, explore the possibilities of VR or AR videos. These technologies can provide virtual tours, interactive product showcases, or gamified experiences that leave a lasting impression on the audience.

The choice of video content creation methods depends on the client’s goals, target audience, budget, and the nature of their business. New Phase Marketing Intelligence can leverage one or a combination of these approaches to create engaging and impactful video content that effectively promotes their clients’ brands and offerings.