OTTAWA WEB MARKETING by New Phase

It would be a mistake to think that Internet marketing means nothing more than setting up a web site that works well and looks great. Effective marketing on the web, just as with any form of marketing, is the result of careful planning and precise execution. The core concept of good marketing is to create value for the customer. Whether it’s through the use of social media, viral videos, Google AdWords  email campaigns, or search engine optimization techniques, none of these tools will ensure sales without a product or a service the customer deems valuable.

At New Phase Web Marketing, we focus on selling the value of what you have to offer.

We can fulfil your requirements for the following:

  • SEO Search Engine Optimization
  • SEM Search Engine Marketing
  • SMO Social media optimization
  • Google, Yahoo, Bing, Ask page ranking analyisis
  • Web Marketing
  • Web traffic analysis
  • Squeeze pages, landing pages, OPT-IN and Call to Action forms
  • Social Networking, Facebook, Twitter, Linkedin etc.
  • Inbound links
  • Map placement
  • Email marketing
  • Competition research
  • Viral marketing
  • QR Code marketing
  • Coupon and flyer marketing
  • QR Code business cards

When a business in Ottawa entrusts us with their web marketing strategies and programs, we will sit down with you to form a plan which will ensure that the most effective tools are used with skill and wisdom to put your message of value in front of your customers.

We will research the competition, analyze your market space, and find your customers. Armed with the right information, we will help you design a marketing plan best suited for your needs. This plan will combine web page elements like content with maximum SEO impact, squeeze pages, landing pages, call-to-action forms and opt-in links with tools such as web traffic and page analysis, inbound links, map placement, and search engine marketing (encompassing all of the biggest names in search: Google, Bing, Yahoo, and Ask).

Social media is another vital part of a healthy web marketing program. We will harness the power of Facebook, Twitter, and LinkedIn along with YouTube to open wide the channels of access between you and your customers. Social media allows businesses in Ottawa to interact with customers the world over and allows those customers to connect your business with their friends and colleagues.

No web marketing program would be complete without email marketing. New Phase Web Marketing, we will help you create sharply targeted email campaigns that are cost-effective yet offer a high rate of return. We also encourage the use of QR codes which are an extremely versatile way to give customers valuable information about your products and services. QR codes can be printed on business cards,
flyers, and coupons to link back to your web site, thus completing the circle of an outstanding marketing program.